your business online

Aromatherapy Online

If you have an Aromatherapy Business or are contemplating on setting up an Aromatherapy Business, then it is certainly paramount in this day and age to have your business Aromatherapy Online!

Are you a forward thinker or is your thinking in spite of everything in the dark ages?

Loads of people like tradition but that doesn't mean your Aromatherapy Business has to stay deep-rooted in ancient times. You may for instance have a family run business which has been untouched for a long time. That doesn't change the way you should promote yourself in contemporary times.

Getting your Aromatherapy Business Online is crucial in the current climate.

There are loads of benefits in this period of time in selling your services and products through the internet:

  • no need for bricks and mortar premises (although you might choose to run it alongside your shop(s))
  • start up costs for an online company are far cheaper
  • you can connect with a global audience
  • you can be open 24 hours a day 7 days a week
  • you can compete against the heavy hitters
  • you can trace how customers visit your online website
  • you can vary your stock simpler and cheaper in an online catalog

If you have a company then you will need to capture credit card payments - notes are being used to a lesser amount each day...even though there has been a huge concern in the banking industry lately, using none-cash methods of paying for things is here to stay.

Of course there are as well disadvantages to online businesses specially if that is all you do:

  • It's simple for another company to compete with you unless you can offer a branded product / service or exclusive product / service
  • your company style can be easily copied
  • skillset needed to run an online company
  • mass of spam can stifle your company
  • website can go down any second or be attacked by hackers
  • you can be open 24 hours a day 7 days a week!

Having an online business does not mean you have to abandon your offline dealings. Both sides of your business should complement one another.

Obviously some businesses work better than others online...but that doesn't mean you shouldn't give it a go. It may well be that it isn't suitable for your business to have a wholly immersive web presence. If you have not got your business online up till now then start off with something simple - a website with just a few pages is adequate to be getting on with. A site that will advise your would-be customers about your Aromatherapy Business, how they can contact you by providing them with an address, telephone number, and an email address (or contact us form). Your online website should tell potential patrons about your great products and services that you have to offer and why they are better than other companies who are competing next to you. You can also make available some swift answers to common questions using a FAQ page. Additionally why not provide testimonials from actual clients. All of these things will as a rule enhance the way your business is perceived by your possible customer.

You could be worried that you don't have the skill to design your own website or it will cost a fortune. This is simply not the truth any longer, expenditure to obtain your own domain name have plummeted - you can buy a .com domain from Godaddy for only $23 for 3 years (use code fan3), you can get limitless hosting for only a couple of dollars a month where you can host numerous websites. You can also use content managed software such as Wordpress which will help you create a professional looking site and a backend where you can add your exclusive content. Also it doesn't matter where you are located in the world - you can use any of these services to help you with your online presence.

Use the 6 step process to create your own Aromatherapy website.

One area we would recommend you to avoid are companies that charge monthly for CMS. They are inclined to charge over the odds because they have it all under one roof and the idea is that it is simpler to handle your website through their bespoke software. We believe in general that it isn't that good as the software is developed in-house by only a few programmers, for that reason there are less persons operating on it and clearly only a few persons who are specialised in the software. Where if you use free open source software such as Joomla, Drupal, and Wordpress to name but a few then there are literally thousands of forums online where you can gain knowledge of how to manage your website for nothing other than your time; and if you are starting up your Aromatherapy Online business then the very fact that it is free of charge will be a great help.

Useful Aromatherapy Resources

Aromatherapy Business Plan | Aromatherapy Marketing Plan | Aromatherapy Equipment

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