your business online

Auction House Online

If you have an Auction House Business or are contemplating on setting up an Auction House Business, then it is totally paramount in this day and age to have your business Auction House Online!

Are you a progressive thinker or is your thinking still in the dark ages?

Plenty of people like tradition but that doesn't mean your Auction House Business has to stay behind deep-rooted in earlier times. You may well for example have a family run company which has been untouched for a long time. That does not change the way you should advertise your company in contemporary times.

Getting your Auction House Business Online is crucial this day and age.

There are numerous benefits this day and age in selling your products and services on the web:

  • no need for bricks and mortar premises (although you might choose to run it alongside your shop(s))
  • initial outlay for an online company are less expensive
  • you can connect with a global audience
  • you can be open 24 hours a day 7 days a week
  • you can compete beside significant retailers
  • you can track how customers visit your online website
  • you can adjust your store easier and cheaper in an online database

If you have a business then you'll want to assume credit card payments - notes are being used to a lesser amount each day...even though there has been a huge concern in the banking industry lately, using none-cash methods of paying for things is here to stay.

Of course there are also disadvantages to online businesses in particular if that is all you do:

  • It is simple for someone to compete with you unless you can offer a branded product / service or exceptional service / product
  • your business style can be easily copied
  • it can be a steep learning curve learning the skills required to operating an online company
  • weight of spam can strangle your business
  • website may go down any second or be attacked by hackers
  • you can be open 24 hours a day 7 days a week!

Having an online company doesn't mean you have to abandon your offline dealings. Both sides of your business should complement one another.

Clearly a number of businesses perform better than others online...but that doesn't mean you shouldn't give it a go. It may be that it isn't suitable for your business to have a fully immersive website. If you haven't got your business online up till now then start off with something plain - a site with just a few pages is adequate to be getting on with. A site that will tell your potential customers about your Auction House Business, how they can make contact with you by providing them with an address, telephone number, and an e-mail address (or contact us form). Your online website ought to tell potential clients about your remarkable products and services that you have to offer and why they are better than other companies who are competing alongside you. You can also make available some quick answers to customary questions using a FAQ page. Also why not provide testimonials from actual customers. All of these things will usually enhance the way your company is perceived by your would-be client.

You might be anxious that you don't have the capability to devise your own website or it will cost the earth. This is simply not the truth anymore, overheads to acquire your own domain name have come right down - you can buy a .com domain from Godaddy for only $23 for 3 years (use code fan3), you can get unlimited hosting for only a couple of dollars a month where you can host several domain names. You can also use content managed software such as Wordpress which will help you create an expert looking site and a backend where you can add your unique content. Also it doesn't matter wherever you are located on the plant - you can use any of these services to assist you with your online presence.

Use the 6 step process to create your own Auction House website.

One area we would advise you to dodge are companies that charge monthly for CMS. They tend to price over the odds because they have it all under one roof and the idea is that it is simpler to manage your site through their custom-made software. We believe in general that it is not that good as the software is developed in-house by only a handful of programmers, as a result there are less persons working on it and obviously only a few persons who are specialised in the software. But if you use free open source software such as Joomla, Drupal, and Wordpress to name but a few then there are literally thousands of forums online where you can be taught how to handle your website for nothing other than your time; and if you are starting up your Auction House Online business then the precise fact that it is without charge will be a fantastic assistance.

Useful Auction House Resources

Auction House Business Plan | Auction House Marketing Plan | Auction House Equipment

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